Middleton Cycle

6641 University Ave., Middleton, WI 53562
Phone: (608) 831.7433
Summer Hours: M - F: 10am-630pm, SAT: 9-5, SUN: By Appointment

Women's Clearance Sale!


Up to 30% Off On Select Bikes, Jerseys, Jackets, Gloves, Shoes and more!

Get An Additional 10% Off!
When You Buy Two Or More Clearance Apparel Items

Biking For The Whole Family!

Make biking a fun event for the whole family!

We have kids' bikes, training wheels, trailer bikes, child trailers, child seats, kids' helmets and all the fun stuff like bells, baskets and more!. Stop by and we'll help you find everything you need!

Tifosi Eyewear!


Now available at Middleton Cycle!  Tifosi's Slip in Carbon with Red Fototec lens.

TIFOSI.  Enthusiastic Eyewear!

Come check out our cool eyewear from Tifosi.

Tifosi is the Italian word referring to a super-fan -- an enthusiast -- and that is exactly who Tifosi is. Their mission is to provide technically advanced eyewear to enthusiasts of all sports and outdoor activities. They design, test and torture their product to enhance your sport whether you’re running a 5k, riding your first century or playing 18 holes on Sunday.

We've got lots of different colors and styles, including those with the popular Fototec Lens system.  Wondering what polarized lenses are?  Or if lens color is important?  Check out our FAQs page. 

Come in and try on a pair -- you'll become a super-fan yourself.

We Sharpen Skates Here!

Don't Lose Your Edge.

We have over 30 years of experience in sharpening.

We sharpen skates at Middleton Cycle!

You got the equipment -- let us take care of the blades.

Recreational Skates: $8.00  Team Skates: $6.00

Bring 'em on in!

Time for a New Helmet?

How old is your helmet?
Most cycling helmets utilize expanded polystyrene (EPS), which prevents head injuries by compressing to absorb impacts. Did you know that this ability can degrade over time, and can also be affected by the environment and handling?
It's best to replace your lid every 3-5 years to maximize protection.

Check out our helmet selection - we've got 'em for infants, kids and adults!

Need a Car Rack?

We've got a wide selection of car racks!
We're your one-stop shop for all your car rack needs. Check out the Saris brand car racks, which are made right here in Madison, WI!  We have both trunk and hitch-mount racks made by Saris. Plus we have a wide selection of accessories and carriers for all your cycling and sporting gear. Stop by the shop and we'll set you up with the perfect rack system!


Today's Bicycle Tip From Middleton Cycle

For Optimum Comfort, Check Your Road Bike Handlebar Width - Surprisingly, with all the attention paid to road bike seat height and stem length, handlebar width is often overlooked. Unfortunately, bars that are too narrow can leave you feeling cramped, contribute to numbness in your hands and cause difficulty breathing. And, bars that are too wide can make you feel stretched out and can also contribute to hand numbness. The handlebars that come stock on most bikes get wider as the frame size gets larger. Consequently, if you are tall with narrow shoulders or short with wide shoulders, and you did not change the width of your handlebar, it's possible that you're a candidate for a change. If you question how your handlebars fit, we can help.

Cycling Glossary - Word of the Day

A protrusion attached to the front of a helmet to protect the eyes from debris and glare. Usually adjustable. Often removable.